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DESMA Center and the Ministry of Tourism Conduct the Third Focus Group Discussion (FGD III) on the Roadmap of Indonesia’s Tourism Event Industry Development

DESMA Center and the Ministry of Tourism Conduct the Third Focus Group Discussion (FGD III) on the Roadmap of Indonesia’s Tourism Event Industry Development

Writer: Siti Nur Hasbiyana, Programme Associate and Outreach

 

The formulation of the Roadmap for the Development of Indonesia’s Tourism Event Industry has reached its third stage. The Third Focus Group Discussion (FGD III) serves as an internal coordination meeting involving all relevant units within the Ministry of Tourism to gather insights and refine the roadmap. FGD III follows the previous sessions: FGD I, which focused on identifying existing conditions, strategic issues, challenges, opportunities, and initial recommendations; and FGD II, which presented the draft Roadmap for the Development of Indonesia’s Tourism Event Industry and sought verification from various stakeholders.

 

FGD III was held on Tuesday, 21 October 2025, at Hotel Orient Jakarta, Central Jakarta, and was attended by 45 participants. The session was officially opened by Drs. Vinsensius Jemadu, MBA, Deputy for Event Management Development. In his opening remarks, he expressed his hope that this discussion would deepen insights on inter-deputy collaboration to finalize the roadmap for the development of Indonesia’s tourism event industry.


Ms. Wiwik Mahdayani, Founder and Executive Director of DESMA Center, presented the draft of the Roadmap for the Development of Indonesia’s Tourism Event Industry. Her presentation highlighted key points on the main pillars for developing the tourism event industry and the proposed action plan to accelerate its growth. The discussion gathered valuable inputs, including the need to enhance local governments’ capacity in tourism event marketing, the establishment of inter-deputy cooperation mechanisms, and the synchronization of the roadmap’s focus areas with other deputy programs.

 

The discussion was closed by Mr. Fransiskus Handoko, SST.Par., M.Sc, Assistant Deputy for Event Strategy, Deputy for Event Management Development. In his closing remarks, he expressed appreciation and emphasized the importance of collaboration among tourism deputies to accelerate the growth of Indonesia’s tourism event industry.

 

Through the formulation of this Roadmap for the Development of Indonesia’s Tourism Event Industry, it is expected that relevant stakeholders will be engaged and the overall development of the tourism event industry in Indonesia will be accelerated—ensuring it becomes high-quality, competitive, and sustainable.

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DESMA Center works to realize sustainable tourism through consultancy and the implementation of interventions at every level of tourism destinations, guided by a sustainability approach. We provide planning, management, development, and marketing services for tourism destinations using a strategic approach to sustainable tourism. Since its establishment in 2010, DESMA Center has continuously encouraged and engaged government, the private sector, communities, associations, and other stakeholders in facilitating tourism destination development that takes into account sustainable economic, social, cultural and environmental aspects. With sustainable tourism development as our core principle, we remain consistent and professional in delivering the best service. The key to our success is every team member's commitment to delivering quality. DESMA stands for DEStination MAnagement, because we believe that a sustainable, inclusive, integrated and quality tourism ecosystem begins with strategic, effective and applicable planning, development and management of tourism destinations in line with the principles of sustainability.

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